Maddie Grant has passed along a thoughtful piece written from a panel in which she participated on the topic of personal versus corporate (or "company") branding. The link is here .
Posts from this end on the topic are Time to be Greedy: Your Brand , (More) Time to be Greedy: Why You Need A Brand Called “You” , and (Still) Time to Be Greedy – Why Your Firm Needs a Brand Called “You ”.… Read the rest