Career Tip? Be Like Mike!

In the search for the “great” job, it helps to offer something that employers value that they can’t easily find elsewhere. It’s notIMG_3770 always easy but it’s doable; here’s how.

Start by thinking about you want to avoid; being a commodity.  A commodity, notes the Merriam-Webster dictionary, “is a good or service whose wide availability typically leads to smaller profit margins and diminishes the importance of factors (as brand name) other than price.Read the rest